Gucci’s tribe of outsiders is imagined as a group of collectors of art and artefacts who gather in an Austrian institution for the Fall Winter 2018
Shot by Glen Luchford and art directed by Christopher Simmonds, the campaign is inspired by eccentric personalities who are passionate collectors
of paintings, antiques and rare objects. Wearing the latest collection by Alessandro Michele, the odd characters sit down to an opulent banquet.
Photographer: Glen Luchford
Creative director: Alessandro Michele